Get a Quote

Toggle Search

AFC Announces Rebranding

Date June 2020 • in Press Releases

Lake In The Hills, IL – June 25, 2020—Advanced Flexible Composites, Inc. (AFC) is pleased to announce the beginning of its rebranding as AFC Materials Group, under which other divisions, including Industrial, Food Service, Packaging, and Composites will reside.

Chris Lewis, AFC’s President, stated, “The original logo embodied everything we wanted to be to our customers, including the flexibility and reliability they needed. This rebranding doubles-down on that commitment, but also echoes our customer demands for dynamic, innovative collaboration.”

Mike Baker, AFC’s Chief Sales and Marketing Officer, said, “We wanted to honor the past while looking to the future. We want to grow with our customers, make sustainability a core value, and dynamically enact our 59-59 initiative to make every customer the Hero of their Story.”

Founded in 1988, The AFC Materials Group, a family-owned and operated company, empowers our Customers to be the Heroes of their stories by supporting them with immediate and innovative solutions for a variety of industries.

Check out our lines—including DuraFab®, DuraFlow®, DuraSil®, DuraStick®, DuraLam® DuraChefâ, Chef Pack, Next Gem and NOW—and let us know how we can help you with your Hero journey

For further information, contact: Michael Baker